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SPI Lasers appoints new CEO and VP of sales

Trumpf subsidiary SPI Lasers has recently announced two new appointments at high-level positions within the company: Dr Mark Greenwood as CEO and Richard Hendel as VP of sales. The news follows close behind the firm’s decision to appoint Zack Huang as its new general manager for China.

Mark Greenwood (left) and Richard Hendel (right) have been appointed as SPI Lasers' new CEO and VP of Sales respectivley

Greenwood, who was previously CTO at the fibre laser manufacturing firm, will be CEO effective 1 January 2018, succeeding Dr Thomas Fehn, who is moving to take up a position at Trumpf. Greenwood has 20 years of laser industry experience and has held CEO roles in Spectron Laser Systems and GSI Group. He has held the position of CTO with SPI Lasers since its acquisition of JK Lasers in 2015. He will report to Christian Schmitz, Trumpf’s chief executive officer for laser technology (CEO LT) and a member of the managing board.

‘We’re moving from a position of strength to continue to transform SPI Lasers for the future,' commented Schmitz. 'Mark is the right CEO to lead SPI Lasers during this transformative period. I am confident he will move the company forward with the speed required to capitalise on the opportunities in front of us.’

On being appointed Greenwood stated: ‘I am thrilled to have been offered the opportunity to lead SPI Lasers at such an important time in its development. SPI Lasers has a great global culture, amazing market capability and a strategy that has seen us grow solidly in recent years. I am looking forward to building on this success while simultaneously ensuring we remain focused on delivering the very best quality products and service to our customers.

‘The pace of change in today’s global laser market is exceptional; I am committed to ensuring that we not only stay at the forefront of this change but we continue to innovate and lead the market as we have always done.’

As the new VP of sales, Hendel will be responsible for leading SPI Lasers’ global sales teams. The new role is pivotal in ensuring that the firm generates sustainable growth across its range of industrial pulsed and CW fibre lasers. Hendel also has over 20 years of industry expertise – most recently serving as a product line manager for Coherent–Rofin – which will help SPI Lasers achieve its ambitious growth targets.

‘I am delighted to be leading SPI Lasers’ global sales team and am looking forward to working with them to grow our sustainable sales volumes while simultaneously offering outstanding support to all our customers,’ Hendel said.

‘I am thrilled Richard has chosen to join the SPI Lasers team,’ commented current SPI CEO Fehn. ‘I am confident his skills and expertise will significantly benefit the achievement of our aggressive sales targets.’

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